VOL.2, NO.1

1. The effect of E-servicescape on purchase intention in online shopping environment	2. Perceived Usefulness and Effects of Online Health Information among Users amid Covid19; Is there any role of demographics?
3. Unhiding the Effect of Social Media Marketing Activities & Benefits and Brand Experience on Consumer Based Brand Equity	4. Technology at the dinner table: Perceptions about food delivery apps
5. SmartPLS mediation moderation model: Integrated the entrepreneurial performance of textile-based small-medium enterprises

VOL.2, NO.2

1. Twin Deficit Hypothesis Validation: A case study of Pakistan	2. Impact of Quality work life and Workplace Empowerment on Employee Commitment: A Study of Banking Sector of Pakistan
3. OBSERVING THE ROLE OF ONLINE MARKETING STRATEGIES WITH CONSUMER BUYING BEHAVIOR IN THE PRESENCE OF ATTITUDE AS A MEDIATOR	4. IMPACT OF INFLATION AND NET EXPORT ON ECONOMIC GROWTH: A PAKISTAN PERSPECTIVE
5. THE IMPACT OF CSR ON FIRM FINANCIAL PERFORMANCE AND MEDIATING ROLE OF INNOVATION